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The Mobile Applications Craze:Bright Pink IPhones and “Mefertile”

Monday Mar 9, 2009

 

According to the Washington Post in just over 5 months 300 million mobile applications have been downloaded from Apple’s popular showcase of mobile applications, and it wasn’t just IPhone users downloading. That’s right, Smart Phone users were also in the lineup. There seems to be an application for everything you can imagine, but none quite like “MeFertile”.

Now whether you are trying to get pregnant or just looking for a natural hormone-free contraceptive method, “MeFertile” allows you to keep track of your fertility information in the most convenient way, on your IPhone. That’s right, no calendars or paper charting. The promotional material says: “We wish you a lot of fun”. (I chose to skip the video tutorial produced by “High Five”). Yellow means you are the least fertile and Pink means, well you had better head home. If you are Bright Pink for more than 18 days the instructions say to visit your pharmacy immediately.

I shouldn’t laugh so loudly. I was 36 once wondering if I would become pregnant and then an English Doctor said “Elizabeth you have to have s__” I guess I was hoping to be struck by lightening instead. But as I discovered the universe provides abundantly when you are in a state of gratefulness.

But, oh my gosh, check out the glow in the dark graphs that automatically appear on your IPhone! Imagine being out with your girlfriends at a nightclub and your phone announces: ”MeFertile”.  Well if that isn’t bad enough there is a guy on Twitter who has started a group called “MeFertile”. (How creative??)

I wonder if my girlfirends have seen the new Asurion Mobile apps? They have this March introduced a new open mobile address book where you can add your Flickr photos, Facebook pages, Twitter Feeds, email and everything. Their tag line is rather humorous: “always protected, alway connected, providing security and seamless social content over a handheld device”.

I think I will keep to my Blackberry. There’s solataire, weather, maps and medieval kings (a bit racey to play on a plane). Apparently the “Track Your Stocks” app hasn’t done so well on downloads this year. A passing bad bug, they say.

1 Comment »

  1. Hi Elizabeth -

    Nice story. I also like you post on Twitter as the new broadcast medium, and I posted the same on Twitter this morning. We see huge interest in Twitter for building our Veeple community.

    Best, Scott

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