Social networking has become the new neighborhood “Cheers” bar and its habit forming, cheap, and delightfully low-cal. It’s not about technology or wanting to be online constantly. It’s about wanting to connect and share.

Marc Andreessen, the founder of Netscape, a pioneering company in the browser market in 1994, has reentered the internet search market with his announcement to back a new startup, Rockmelt, aimed at building a new internet browser. How will Rockmelt differ from Firefox, Safari and Chrome and deliver lighting speed in a secure environment?

The partnership between Microsoft and Yahoo has inescapably altered the search industry landscape and some recent research from Comscore points to some startling future developments. Bing for one, can no longer be ignored as the growth in both search penetration and share of search result pages has seen considerable growth pointing to the importance of decision engine optimization.

In the 1900’s dare devil men and women pilots in flying machines swooshed across Canadian skies as dashing bush pilots, patrol forces, and as winged couriers delivering perfumed love letters and direct mail. In fact early direct mail advertising occupied half the mail bag and was the source of complaint for pilots concerned with weight issues.