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Layar:The Mobile Augmented Reality Experience

Sunday Oct 25, 2009

Real-time digital information can be gleaned through using the camera on your mobile phone. Layar is one of the companies leading the pack. Mobile phones are still limited in their AR capacity but it won’t be long until AR apps will be able to recognize physical objects and produce deep content and detailed 3D animation sequences raising the bar on engagement and for innovation in advertising.


Growth of Mobile and Proximity Marketing

Friday Jun 5, 2009


The growth of blue tooth and proximity marketing is changing the face of retail. This video from Microsoft demonstrates how innovation in the mobile space has application in our daily lives. Today our mobile phone can pretty well do anything we want it to do. Apart from a communication device it can be our shopping companion, watch, car key, wallet, or even a flashlight.


“I Dreamed a Dream” The Lesson of Susan Boyle

Monday Apr 27, 2009

It requires great strength of character and courage to stand alone and go against the tide of criticism. The story of Susan Boyle is an inspiration and a reminder that when we encounter malicious people who want to take us down how important it is to continue to be who we are. There is always hope that someone will come along who will understand us. The celebration and deep appreciation of human differences is the fire that fuels lasting love. These are the great moments in life that can bring a crowd to their feet, a grown man to tears, and inspire leaders to build great companies.


Did You Know?

Saturday Apr 18, 2009